Foxnews.com Posts First Traffic Increase Since November 2020
March 25, 2022, New York, NY – Foxnews.com snapped its 14-month streak of year-over-year (YOY) monthly audience declines. According to TheRighting’s exclusive analysis of February 2022 mobile and desktop traffic based on Comscore data, Foxnews.com grew its unique visitors to 81,771,000 in February 2022 from 80,921,000 in February 2021, which represented a 1% growth. The last time Foxnews.com generated YOY growth was November 2020.
The Washington Examiner continued its downward audience slide as it registered a 39% loss in YOY February 2022 traffic. It was the 15th consecutive month of decreases for the once high-flying news outlet.
“Despite a robust news environment marked by Russia’s invasion of Ukraine in late February, the majority of conservative websites experienced YOY declines in unique visitors,” said Howard Polskin, President and Curator, TheRighting. “However the February 2021 news landscape was dominated by major domestic events including the second impeachment of President Trump and the death of Rush Limbaugh which drove traffic. Audience performance in March 2022 should improve for most right-wing news outlets.”
Winners and Losers Among Top 20 Conservative News Websites for February 2022
(by unique visitor percentage increase/decrease from year ago)
Winners
· Twitchy (+76%)
· Epoch Times (+16%)
· Washington Free Beacon (+5%)
Losers
· Bongino.com (-81%)
· Infowars (-54%)
· TheFederalist (-53%)
The three mainstream news brands TheRighting follows all posted YOY increases in unique visitors. The New York Times brand generated a healthy 42% rise in traffic followed by CNN.com (+7%) and the Washington Post (+5%).
Parler Talk
For the ninth straight month, Parler saw its audience recede as it attracted only 625,000 unique visitors. Here are the February 2022 unique visitors for the four conservative-friendly social media platforms TheRighting follows:
· Rumble (8,875,000; -11% vs year ago)
· MeWe (1,191,000; -66% vs year ago)
· Gettr (1,157,000; year-ago data NA)
· Parler (625,000; -86% vs year ago)
Each month, TheRighting examines Comscore data on dozens of prominent conservative websites that post original content. TheRighting ranks the top 20 conservative websites on the basis of unique visitors and also provides data on whether unique visitors have increased or decreased year-over-year.
Source: Comscore Media Metrix® Multi-Platform, Custom-defined list, including, but not limited to Foxnews.com, Breitbart.com, DailyCaller.com, WashingtonExaminer.com, WesternJournal.com, Washingtontimes.com, Total Digital Audience, February 2022, U.S.
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