Traffic to Newsmax Soars 104% in September
October 29, 2021, New York, NY – For the fourth consecutive month, Newsmax generated significant year-over-year (YOY) increases in unique visitors, while most conservative websites continued to see audience declines. Furthermore, Newsmax experienced a 104% YOY gain, its third largest of the year according to TheRighting’s exclusive analysis of September 2021 mobile and desktop traffic based on Comscore data. Newsmax drew 5,729,000 unique visitors in September 2021, compared to 2,808,000 from September 2020.
Traffic to DonaldJTrump.com continued its calamitous decline falling 95% from September 2020 (11,765,000 unique visitors) to September 2021 (621,000 unique visitors).
Foxnews.com remained the highest-ranked conservative website in TheRighting’s survey with 96,116,000 unique visitors in September. However, it wasn’t enough to halt its tenth straight month of audience declines (-8%).
Leaders and Losers Among Top 20 Conservative News Websites for September 2021
(by unique visitor percentage increase/decrease from year ago)
Leaders
· Newsmax (+104%)
· The Epoch Times (+34%)
· Infowars (+33%)
Losers
· PJ Media (-86%)
· CNS News (-80%)
· The Federalist (-74%)
The three mainstream news brands TheRighting analyzes regularly each month also suffered YOY audience declines. Unique visitors dropped at Washingtonpost.com (-20%), The New York Times brand (-12%) and CNN.com (-6%).
Parler Talk
For the fourth straight month, traffic to Parler dropped as the site lost more than a million YOY unique visitors. The number of unique visitors for three conservative-friendly social media sites for September 2021 are as follows:
· Rumble (8,289,000; +214% vs year ago)
· Mewe (1,412,000; +57% vs year ago)
· Parler (746,000; -58% vs year ago)
Each month, TheRighting examines Comscore data on dozens of prominent conservative websites that post original content. TheRighting ranks the top 20 conservative websites on the basis of unique visitors and also provides data on whether unique visitors have increased or decreased year over year.
TheRighting also publishes a listing of Who’s Who in Conservative Media as well as an A-Z Guide to Right-Wing Media and an A-Z Guide to Liberal Media, and updates them regularly. Additionally, TheRighting has created a Top 20 Conservative News Podcast Chart and the Trump Book Tracker, which monitors all Trump-related books that will be published in 2021 and beyond.
Source: Comscore Media Metrix® Multi-Platform, Custom-defined list, including, but not limited to Foxnews.com, Breitbart.com, DailyCaller.com, WashingtonExaminer.com, WesternJournal.com, Washingtontimes.com, Total Digital Audience, September 2021, U.S.
Interested in more news about right-wing media curated especially for mainstream audiences? Subscribe to our free daily newsletter.
